Twitter beyond the basics
If you have read my
Getting started with Twitter article you would now be looking to go beyond the basics.
Here are some tips that I have learned on my journey and some things
you may encounter. Please note that this is my tips only from my
experience on twitter and talking to others about what they do. Others
may have different opinions.
Random or weird followers
There is a lot of tools out there that will automatically match you up with others on twitter based on keywords.
They follow you in the hopes that you will follow them and if you
don't, they usually unfollow you after a week or so. They are just
trying to get as many followers as they can without caring about who
they follow. If that is what you are after, go for it, however for me I
want to know everyone who is following me and who I follow.
I have received many internet marketing experts or get rich quick
schemes who follow me and I have chosen not to follow them as I don't
think they interested in building relationships. Some of them have
thousands of followers and they have never tweeted once.
Who to follow
Due to the above I don't follow everyone that follows me now. When deciding who to follow, click on their name and view their last 20
tweets and see if you are interested in the content, if not, don't
follow.
Favorites
You can tag tweets as favourites, this is especially good if you have a link to a resource that you want to remember or you want to read later. It is just like bookmarking in Internet Explorer or Firefox.
Etiquette
Thank you's are big, thank people for re tweeting your tweets, for
mentioning you, for being nice etc. Also when you want to re tweet
something and do not have enough room remove all the names except the
original sender.
If the tweet is too long to re tweet, edit or abbreviate the words to shrink it down but still readable.
Length
Try and keep your tweets to less than 80 characters that way it will be
easier to re tweet it. If you fill the entire 140 characters people
will need to edit your tweet which is more work than they really want
to do. Make it easy for them to re tweet as then you will be exposed to
their followers.
Time management and listening
After a while you will feel compelled to read every tweet you can. This
is a strange one, as the more people you follow the harder it is to
read all of them. No one can read all their tweets so there is a sense
of overwhelm when you get to this stage. I personally try and use it
like I use email. I read for about ½ to an hour in the morning, at
lunchtime, then again at the end of the day, this way it gives me an
overall look at the day and I can re tweet anything I have found
interesting without it taking up too much of my day. You need to be
quite disciplined as when you get busy actually doing the work you get
paid for, Twitter priorities go down the bottom of the list, but you
should try and keep consistent.
Twitter groups – hash tags
I have found a great resource in Tweetups. This is where you meet up
with other people from twitter in the real world. Go and have a drink
or join a coffee morning in your area. Not only will you meet great
people, but you will get so much advice on how to improve your twitter
skills, it might even generate some referrals, you never know.
Twitter plan
For lack of any formal plan that I could find, I recommend that you get
a piece of paper and write down topics or subjects you would like to
tweet on, also include a personal column. Then write your tweets under
these subjects so you can plan ahead. Set out a block of time to do
research and collate relevant and interesting information you think
your followers would be interested in. Choose one tweet from each
subject and spread them out throughout the day or week. With the
personal tweets don't get too personal but show a bit of personality.
This will avoid the whole, “I should tweet something but I cannot think
of anything at the moment, Oh I know, I will tweet what I am having for
lunch” syndrome.
I have a folder in my browser's bookmarks called twitter and each
article that I like I bookmark the page within that folder. When it
comes to writing my tweets I already have the page website address and
information at hand.
Schedule tweets avoid tweeting 5 in a row
If you are on twitter you will find that you will have something to say
about various topics and will have a rush on tweets. I find that if I
see 5 or more tweets in a row from my followers I tend to only read the
first three so. I think it is better to spread them apart and schedule
them throughout the day. Hootsweet is great for that.
Good luck and I hope you are starting to see some great results.